Title. Double click me.

Nespresso_Web6.jpg
f_thumb_f_960x540_main_jobname_v001.jpg

We were tasked with creating a high-brow experience that aligns with Nespresso Australia’s existing above the line campaign ‘Nespresso Moments’, in order to put everyday coffee drinkers at the centre of attention.

 

 

Nespresso Moments

 

We were tasked with creating a high-brow experience that aligns with Nespresso Australia’s existing above the line campaign ‘Nespresso Moments’, in order to put everyday coffee drinkers at the centre of attention.

 

What resulted was a coffee tasting pop-up that was designed to resemble an edgy photo studio. Over 5000 Australians had their picture taken and instantaniously uploaded to share with their friends.

 

Creative Direction: Lee Changzhi

 

Agency: Weber Shandwick / Jack Morton Worldwide

  • signature.gif
  • LinkedIn Clean
  • Instagram Clean
  • Twitter Clean

Copyright 2020 Lee Changzhi